My Lav
YEAR
2023
FORMAT
TV commercial
WHERE
Puglia, Italy
Direction
Michele Falleri
FOTOGRAFIA
Antonio Pellegrino
PRODUCTION SERVICE
Dinamo Film
CLIENT
Epops per my Lav
SCRIPT
“Close to your vet, close to your family” is the TV and web campaign of My Lav, the first veterinary testing laboratory in Italy. An 8-year-old girl first notices from small signs that her dog is not well and immediately alerts her parents, who do not hesitate to contact My Lav. A timely support from the lab that will save the dog’s life through veterinary analysis also thanks to the dedicated app.